Project

Behavioral insight study on barriers to and facilitators of youth employment, education, mental health, aspirations and acquiring skill and designing behavioral solutions

From Intent to Action: Why Some Youth Persist and Others Pause in Youth Employment, Education, and Skill Acquisition Why do some young people persist in school, training, or job-seeking, while others pause even when opportunities exist? Across Afar, Amhara, and Tigray, youth described that decisions are rarely made on information alone. Choices are shaped by …

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Behavioral insight study on community engagement and school ownership for improved learning outcomes

From Meetings to Meaningful Ownership: Behavioral Insights for Stronger School–Community Partnerships In many communities, parents already believe education matters. The bigger question is behavioral: what helps that belief become daily follow-through — attendance, learning support at home, fair participation in school decisions, and sustained ownership? BIRD Lab, with UNICEF’s support, conducted the “Behavioral Insight Study …

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Adaptive WASH Behaviours Research in Protracted and Climate-Affected Settings

The Behavioral Insights Research and Design (BIRD) Lab, initiated and co-facilitated by Norwegian Church Aid (NCA), with a funding from Norad, has successfully conducted a landmark study titled “Adaptive WASH behavior’s Research in Protracted and Climate-Affected Settings.” This study provides critical evidence to inform water, sanitation, and hygiene (WASH) programming in fragile and climate-stressed contexts. …

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